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JustHere | December 8, 2016

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Qatar Museums reveals new identity

Qatar Museums reveals new identity

Qatar Museums (the erstwhile Qatar Museums Authority) has revealed its new logo and identity, a rather colourful, geometrical pattern, which is supposed to reflect its new mandate.
In a press statement, they say: “QM is committed to instigating Qatar’s future generation of arts, heritage and museum professionals. At its core is a commitment to nurturing artistic talent, creating opportunities and developing the skills to service Qatar’s emerging art economy. By means of a multi-faceted program and public art initiatives, QM seeks to push the boundaries of the traditional museum model, and create cultural experiences that spill out onto the streets and seek to involve the widest possible audiences. Through a strong emphasis on originating art and culture from within and fostering a spirit of national participation, QM is helping Qatar find its own distinctive voice in today’s global cultural debates.”

The initial feedback for the new logo has not all been positive.

What do you think of the new identity?

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Comments

  1. ketaki

    Its awful….so uninspiring…

  2. Gabbar

    I hope that the museum is not as tasteless as the logo.

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